India’s largest mobile brand now available at Abans retail showroom island-wide
Micromax‘ national distributor Metropolitan Telecom has tied-up with Abans (Pvt) Ltd as the authorised retail channel partner for India’s largest mobile handset company.
“Abans is presently the authorised channel partner for a range of mobile devices, stocking the largest collection of the world’s leading brands” elaborates Dinesh Perera, Deputy Director – Abans. “The company is one of the largest importers and retailers of mobile phones in Sri Lanka with more than 400 retail showrooms island-wide”. All the products are sold with warranty and guaranteed after sales service by Micromax’ national distributor, Metropolitan Telecom.
“Tying up with Abans gives Micromax an opportunity to make our devices easily accessible to Sri Lankan consumers by leveraging on Abans’ strong showroom network” explains Sanjeev Ariaratnam, Country Manager, Micromax. With a selection of over 50 handsets ranging from 3G technology handsets to android models, the Indian mobile handset heavyweight offers consumers an extensive portfolio of options to choose from.
Chief Executive of Metropolitan Telecom, Micromax’ national distributor, Roshan Tissera commented in this regard; “Micromax is a strong, vibrant brand and we look forward to collaborating with Abans to strengthen Micromax’ brand presence in Sri Lanka”.
Micromax is the largest Indian mobile handset company and the 12th largest handset manufacturer in the World (According to Global Handset Vendor Market share report from Strategy Analytics). The Indian brand is reaching out to the global frontier with innovative products that challenge the status quo that innovation comes with a price. Micromax has strong sales presence across India and global presence in Hong Kong, Bangladesh, Nepal, Sri-Lanka, Maldives, UAE, Kingdom of Saudi Arabia, Kuwait, Qatar, Oman, Afghanistan and Brazil and domestic offices across India and global presence in Hong Kong, Bangladesh, Nepal, Sri-Lanka, UAE and Brazil.