Snapdeal: A Victim of The Snapchat Fiasco

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If you’ve been following the recent developments with Snapchat, you’ll notice that it all started in 2015 when the following comment was made.

“This app is only for rich people. I don’t want to expand into poor countries like India and Spain.”

According to Anthony Pompliano, who was hired by Snap Inc, the parent company of Snapchat, the comment was made by Evan Spiegel, the CEO of Snap. Inc. It occured when Pompliani was presenting methods to increase overseas usage of Snapchat. The allegations are part of a lawsuit that is The allegations are contained in a lawsuit that Pompliano is filing against Snap. Inc where it apparently goes on to say that the company exaggerated its user data. It also goes on to say that the top executives were completely hoodwinked about the company’s key metrics.

Needless to say, his comment was met with severe backlash from Indian citizens who are outraged at what Spiegel said. In a rather peculiar turn of events, another company has begun to face the wrath of this through no fault of theirs.

Snapdeal faces the heat from Snapchat

Snapdeal, an online store similar to Amazon and Flipkart has been on the receiving end of 1-star reviews simply because people have mixed up Snapchat and Snapdeal. If you take a look at both Snapdeal’s iOS and Android app, you’ll see for yourself that there is some serious hate going towards Snapdeal. The negative reviews have also resulted in the Snapdeal app being uninstalled from a number of devices in an attempt of retaliation against Spiel’s comment. Amidst all the negative reviews, there has also been a fair share of humorous tweets circulating regarding the whole fiasco.

Snapchat

For example, numerous Indian citizens have posted negative reviews on Snapdeal just because the mixed it up with Snapchat. In addition, if you’re a more technical person, then this tweet would illicit a chuckle or a hearty guffaw from you. It certainly had me laughing for a good 2-3 minutes.

Snapchat

Fortunately, others have actually taken time to notice the mix-up between the names of the two companies and resolved to giving Snapdeal a 5-star rating in order to bring balance to the universe. There is no doubt that the PR team over at Snap. Inc would have their work cut out for them in order to rectify the damage done here. It also goes to show you how a simple mix-up of a name can wreak havoc.

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