We were pretty impressed the Samsung’s S6 Edge, and it looks like the world concurs: despite a 9.2% drop in smartphone sales versus Q4 2014, this first quarter of 2015 has seen some 291.2 million smartphones shipped out. 27.8% of that is from Samsung; Apple, with 19.9%, is second, and Huawei, the Chinese phone giant, is at third place some way back (7%).
Interestingly, these don’t include the sales figures for Samsung’s new flagships: the report acknowledges that the S6 and the S6 Edge have “captured consumer’s attention” and predicts that Samsung will ship around 20 million of these come Q2 2015.
It’s a good turn of events for Samsung: it’s one company that’s been lambasted over and over again for their design – despite putting out feature-rich and very user-friendly phones, their design sense stagnated after the S3. The S6 Edge, a phone Samsung intended largely as a unusual companion model to the S6, proved to be incredibly gorgeous, enough to be a very effective seller. Reports indicate that despite an $100 premium, Samsung is selling as many Edges as they are selling S6s.
Apple has remained strong, and trends indicate this is largely due to high demand to the iPhone 6 and 6 Plus from China. Huawei’s Ascend Mate 7 (which we reviewed) seems to have bought the Chinese firm newfound international popularity; we suspect this is also because of their Honor variants, which effectively compete in markets inaccessible to the likes of the Moto G or Redmi phones. LG jumped to fourth place, with 6.2% largely pushed towards Europe and the US. Lenovo grabbed 6.0%, with everyone else accounting for 33% of global smartphone shipments.